The Lockn’ Festival returns to Nelson County for its seventh year in 2019, from August 22-25, to Infinity Downs Farm in Arrington.
FACTS & FIGURES:
Ticket Purchasers – 68% are from Out-of-State, including patrons from all 50 states and international visitors.
Top States of Purchasers – include Virginia, North Carolina, Maryland, Pennsylvania, New York, Ohio, Florida, Tennessee, and Georgia.
Top Metro Areas – DC/Northern Virginia, Central Virginia, Virginia Beach, VA, Charlotte, NC, Raleigh-Durham, NC, Atlanta, GA, Asheville, NC, Wilmington, NC, Baltimore, MD, Charleston, SC, Nashville, TN, Lexington, KY, Knoxville, TN.
We are expecting close to 15,000 Lockn’ Festival attendees this year. Compared to other multi-day festivals Lockn’ sells 4 x (almost 12%) the average number of VIP tickets. Lockn’ patrons spent 2.1 x the norm and chose higher quality, local concession products.
Please note that the transportation plan for the festival has changed.
HERE’S A PREVIEW:
- Pre-Event traffic – on Wednesday, August 21, as early bird attendees arrive in Nelson County. (From the North and South along Rt. 29, and Rt. 151 South to Rt. 6 and Route 6 East to Rt. 29)
- During the event, August 22-25, most attendees will arrive on Thursday, August 22 (From the North and South along Rt. 29 to Diggs Mountain Road. Arrington Rd to Oak Ridge Rd will also be utilized for RV traffic). And,
- Post-Event traffic – on Monday, August 25, (perhaps a little heavier) as attendees depart the festival. (North and South along Route 29, Route 6 West and Route 151 North)
- Like last year, traffic will be routed by Virginia State Police to most expediently direct vehicles with the least amount of disruption to the usual flow of traffic, and to business accessibility.
- NOTE: No departures from the festival grounds will be allowed between 7:30-8:00am Monday morning while school buses are on the roads.
FROM THE VIRGINIA DEPARTMENT OF TRANSPORTATION:
Be aware of possible congestion and changes in traffic patterns on US 29 and side roads near Oak Ridge Estate from Wednesday evening, August 21 through midday Monday, August 26 The highest volumes of traffic on Route 29 are expected to occur during the overnight hours of Wednesday through early Thursday evening, early on Friday morning, and during the departure period Sunday afternoon into midday Monday.
On Wednesday, contractors working for the Lockn’ Festival, in collaboration with the Virginia State Police and Virginia Department of Transportation (VDOT), will begin setting up traffic control south of the Lovingston area. Efforts to mitigate congestion on the roadways include:
- On Wednesday evening, early arrival event traffic will be directed off Route 29 onto Route 29 Business (Front Street) at the traffic signal at Lovingston, from there onto Route 56 (James River Rd,) and then right onto Oak Ridge Rd.( Route 650)
- From Wednesday evening to Thursday evening, all cross-overs from the U-turn location (between Ross Road and Morse Lane) to the first cross-over north of Oak Ridge Road will be closed..
- On Thursday evening, the U-turn location will be shifted north of Route 56 (to South Lena Rose Lane) and crossovers between the U-turn and first cross-over north of Oak Ridge Rd. will be closed until Sunday evening. Crossovers south of Route 56 will be opened.
- Heavier than normal traffic over Arrington Road (Rte. 665) from Route 29 to Diggs Mtn. Rd and over Diggs Mountain Road (Route 668) to Oak Ridge Road (Rte. 650) can be expected throughout the day on Thursday.
- Oak Ridge Road between Route 29 and Route 56 will be closed to through traffic at various times on Wednesday evening and throughout the day on Thursday.
- Wilson Road (Route 653) may be closed to event traffic. As a contingency plan, Wilson Road will be used for event vehicles (no oversized vehicles or RVs).
- Through traffic on Route 29 South will use the right lane; event traffic will use the left lane, and
- Through traffic on Route 29 North will use the left lane past Nelson County High School; event traffic will use the right lane.
If considering an alternate route, motorists are encouraged to use Route 151 (Patrick Henry Highway) from the intersection of Route 29/151 in Amherst County to the intersection of Route 250/151 in Albemarle County. This route is not recommended for trucks.
Motorists should anticipate additional vehicles, including recreational vehicles on Route 29 and several adjoining secondary routes, including Oak Ridge Road (Route 653), Arrington and Variety Mills Road (Route 655), Williamstown Road (Route 722), James River Road (Route 56), and Findlay Mt. Road (Route 647).
Message boards, other traffic control devices and a Traffic Hazard Advisory Radio will be used to alert motorists to these changes in traffic patterns and any major congestion issues. A Safety Service Patrol unit will also be available during peak traffic periods to assist with any incidents that may occur.
Let’s look forward to another successful LOCKN’ FESTIVAL 2019! If you have questions, please contact the Nelson Tourism office at 434-263-7015 or firstname.lastname@example.org.